COMMUNICATIONS PLANNING

What is communications planning? It’s the process that allows you to evaluate the status quo and strategize how to deliver information to various audiences, internally and externally. 

Start your communications journey with an assessment of what you’re doing and where the opportunities lie. Understand your goals, recognize your issues and identify your audience to develop messaging and take action.

HERE’S HOW:

• Communications assessment – materials & messaging

• Review of internal/external communications

• Channel audit

• Gap analysis of stakeholder messaging

• Decision making strategies

• Goal setting

• Strategy & plan development

PROJECT PLANNING

The principles of a communications plan can be utilized for each new project to outline the strategy, approach and tactics that will make the greatest impact. This process is more streamlined as an audit is not likely needed and therefore we can jump to priority planning immediately following the onboarding call.